· We will respect people’s privacy

1. AI systems should respect privacy and use the minimum intrusion necessary 2. AI systems should uphold high standards of data governance and security, protecting personal information 3. Surveillance or other AI driven technologies should not be deployed to the extent of violating internationally and or UAE’s accepted standards of privacy and human dignity and people rights
Principle: Dubai's AI Principles, Jan 08, 2019

Published by Smart Dubai

Related Principles

5. Privacy and Data Governance

AI systems should have proper mechanisms in place to ensure data privacy and protection and maintain and protect the quality and integrity of data throughout their entire lifecycle. Data protocols need to be set up to govern who can access data and when data can be accessed. Data privacy and protection should be respected and upheld during the design, development, and deployment of AI systems. The way data is collected, stored, generated, and deleted throughout the AI system lifecycle must comply with applicable data protection laws, data governance legislation, and ethical principles. Some data protection and privacy laws in ASEAN include Malaysia’s Personal Data Protection Act 2010, the Philippines’ Data Privacy Act of 2012, Singapore’s Personal Data Protection Act 2012, Thailand’s Personal Data Protection Act 2019, Indonesia’s Personal Data Protection Law 2022, and Vietnam’s Personal Data Protection Decree 2023. Organisations should be transparent about their data collection practices, including the types of data collected, how it is used, and who has access to it. Organisations should ensure that necessary consent is obtained from individuals before collecting, using, or disclosing personal data for AI development and deployment, or otherwise have appropriate legal basis to collect, use or disclose personal data without consent. Unnecessary or irrelevant data should not be gathered to prevent potential misuse. Data protection and governance frameworks should be set up and adhered to by developers and deployers of AI systems. These frameworks should also be periodically reviewed and updated in accordance with applicable privacy and data protection laws. For example, data protection impact assessments (DPIA) help organisations determine how data processing systems, procedures, or technologies affect individuals’ privacy and eliminate risks that might violate compliance7. However, it is important to note that DPIAs are much narrower in scope than an overall impact assessment for use of AI systems and are not sufficient as an AI risk assessment. Other components will need to be considered for a full assessment of risks associated with AI systems. Developers and deployers of AI systems should also incorporate a privacy by design principle when developing and deploying AI systems. Privacy by design is an approach that embeds privacy in every stage of the system development lifecycle. Data privacy is essential in gaining the public’s trust in technological advances. Another consideration is investing in privacy enhancing technologies to preserve privacy while allowing personal data to be used for innovation. Privacy enhancing technologies include, but are not limited to, differential privacy, where small changes are made to raw data to securely de identify inputs without having a significant impact on the results of the AI system, and zero knowledge proofs (ZKP), where ZKP hide the underlying data and answer simple questions about whether something is true or false without revealing additional information

Published by ASEAN in ASEAN Guide on AI Governance and Ethics, 2024

Human centred values

Throughout their lifecycle, AI systems should respect human rights, diversity, and the autonomy of individuals. This principle aims to ensure that AI systems are aligned with human values. Machines should serve humans, and not the other way around. AI systems should enable an equitable and democratic society by respecting, protecting and promoting human rights, enabling diversity, respecting human freedom and the autonomy of individuals, and protecting the environment. Human rights risks need to be carefully considered, as AI systems can equally enable and hamper such fundamental rights. It’s permissible to interfere with certain human rights where it’s reasonable, necessary and proportionate. All people interacting with AI systems should be able to keep full and effective control over themselves. AI systems should not undermine the democratic process, and should not undertake actions that threaten individual autonomy, like deception, unfair manipulation, unjustified surveillance, and failing to maintain alignment between a disclosed purpose and true action. AI systems should be designed to augment, complement and empower human cognitive, social and cultural skills. Organisations designing, developing, deploying or operating AI systems should ideally hire staff from diverse backgrounds, cultures and disciplines to ensure a wide range of perspectives, and to minimise the risk of missing important considerations only noticeable by some stakeholders.

Published by Department of Industry, Innovation and Science, Australian Government in AI Ethics Principles, Nov 7, 2019

Privacy protection and security

Throughout their lifecycle, AI systems should respect and uphold privacy rights and data protection, and ensure the security of data. This principle aims to ensure respect for privacy and data protection when using AI systems. This includes ensuring proper data governance, and management, for all data used and generated by the AI system throughout its lifecycle. For example, maintaining privacy through appropriate data anonymisation where used by AI systems. Further, the connection between data, and inferences drawn from that data by AI systems, should be sound and assessed in an ongoing manner. This principle also aims to ensure appropriate data and AI system security measures are in place. This includes the identification of potential security vulnerabilities, and assurance of resilience to adversarial attacks. Security measures should account for unintended applications of AI systems, and potential abuse risks, with appropriate mitigation measures.

Published by Department of Industry, Innovation and Science, Australian Government in AI Ethics Principles, Nov 7, 2019

7 Privacy

Organisations that develop, deploy or use AI systems and any national laws that regulate such use shall endeavour to ensure that AI systems are compliant with privacy norms and regulations, taking into account the unique characteristics of AI systems, and the evolution of standards on privacy.

Published by International Technology Law Association (ITechLaw) in The Eight Principles of Responsible AI, May 23, 2019

· Right to Privacy, and Data Protection

32. Privacy, a right essential to the protection of human dignity, human autonomy and human agency, must be respected, protected and promoted throughout the life cycle of AI systems. It is important that data for AI systems be collected, used, shared, archived and deleted in ways that are consistent with international law and in line with the values and principles set forth in this Recommendation, while respecting relevant national, regional and international legal frameworks. 33. Adequate data protection frameworks and governance mechanisms should be established in a multi stakeholder approach at the national or international level, protected by judicial systems, and ensured throughout the life cycle of AI systems. Data protection frameworks and any related mechanisms should take reference from international data protection principles and standards concerning the collection, use and disclosure of personal data and exercise of their rights by data subjects while ensuring a legitimate aim and a valid legal basis for the processing of personal data, including informed consent. 34. Algorithmic systems require adequate privacy impact assessments, which also include societal and ethical considerations of their use and an innovative use of the privacy by design approach. AI actors need to ensure that they are accountable for the design and implementation of AI systems in such a way as to ensure that personal information is protected throughout the life cycle of the AI system.

Published by The United Nations Educational, Scientific and Cultural Organization (UNESCO) in The Recommendation on the Ethics of Artificial Intelligence, Nov 24, 2021