Safe and Ethical AI (SEA) Platform Network · Linking Artificial Intelligence Principles (LAIP)

F Fairness

Fairness and justice, which are core issues in the stakeholder theory, remain paramount for ethical businesses when dealing with AI. As AI systems are able to perform tasks, previously undertaken by humans, in a more efficient and reliable way, the workplace is going to change and it is therefore important that companies pay attention to how this will affect its employees and customers.

Principle: IBE interactive framework of fundamental values and principles for the use of Artificial Intelligence (AI) in business, Jan 11, 2018

Published by Institute of Business Ethics (IBE)

Related Principles

4. Human centricity

AI systems should respect human centred values and pursue benefits for human society, including human beings’ well being, nutrition, happiness, etc. It is key to ensure that people benefit from AI design, development, and deployment while being protected from potential harms. AI systems should be used to promote human well being and ensure benefit for all. Especially in instances where AI systems are used to make decisions about humans or aid them, it is imperative that these systems are designed with human benefit in mind and do not take advantage of vulnerable individuals. Human centricity should be incorporated throughout the AI system lifecycle, starting from the design to development and deployment. Actions must be taken to understand the way users interact with the AI system, how it is perceived, and if there are any negative outcomes arising from its outputs. One example of how deployers can do this is to test the AI system with a small group of internal users from varied backgrounds and demographics and incorporate their feedback in the AI system. AI systems should not be used for malicious purposes or to sway or deceive users into making decisions that are not beneficial to them or society. In this regard, developers and deployers (if developing or designing inhouse) should also ensure that dark patterns are avoided. Dark patterns refer to the use of certain design techniques to manipulate users and trick them into making decisions that they would otherwise not have made. An example of a dark pattern is employing the use of default options that do not consider the end user’s interests, such as for data sharing and tracking of the user’s other online activities. As an extension of human centricity as a principle, it is also important to ensure that the adoption of AI systems and their deployment at scale do not unduly disrupt labour and job prospects without proper assessment. Deployers are encouraged to take up impact assessments to ensure a systematic and stakeholder based review and consider how jobs can be redesigned to incorporate use of AI. Personal Data Protection Commission of Singapore’s (PDPC) Guide on Job Redesign in the Age of AI6 provides useful guidance to assist organisations in considering the impact of AI on its employees, and how work tasks can be redesigned to help employees embrace AI and move towards higher value tasks.

Published by ASEAN in ASEAN Guide on AI Governance and Ethics, 2024

Preamble

Two of Deutsche Telekom’s most important goals are to keep being a trusted companion and to enhance customer experience. We see it as our responsibility as one of the leading ICT companies in Europe to foster the development of “intelligent technologies”. At least either important, these technologies, such as AI, must follow predefined ethical rules. To define a corresponding ethical framework, firstly it needs a common understanding on what AI means. Today there are several definitions of AI, like the very first one of John McCarthy (1956) “Every aspect of learning or any other feature of intelligence can in principle be so precisely described that a machine can be made to simulate it.” In line with other companies and main players in the field of AI we at DT think of AI as the imitation of human intelligence processes by machines, especially computer systems. These processes include learning, reasoning, and self correction. After several decades, Artificial Intelligence has become one of the most intriguing topics of today – and the future. It has become widespread available and is discussed not only among experts but also more and more in public, politics, etc.. AI has started to influence business (new market opportunities as well as efficiency driver), society (e.g. broad discussion about autonomously driving vehicles or AI as “job machine” vs. “job killer”) and the life of each individual (AI already found its way into the living room, e.g. with voice steered digital assistants like smart speakers). But the use of AI and its possibilities confront us not only with fast developing technologies but as well as with the fact that our ethical roadmaps, based on human human interactions, might not be sufficient in this new era of technological influence. New questions arise and situations that were not imaginable in our daily lives then emerge. We as DT also want to develop and make use of AI. This technology can bring many benefits based on improving customer experience or simplicity. We are already in the game, e.g having several AI related projects running. With these comes an increase of digital responsibility on our side to ensure that AI is utilized in an ethical manner. So we as DT have to give answers to our customers, shareholders and stakeholders. The following Digital Ethics guidelines state how we as Deutsche Telekom want to build the future with AI. For us, technology serves one main purpose: It must act supportingly. Thus AI is in any case supposed to extend and complement human abilities rather than lessen them. Remark: The impact of AI on DT jobs – may it as a benefit and for value creation in the sense of job enrichment and enlargement or may it in the sense of efficiency is however not focus of these guidelines.

Published by Deutsche Telekom in Deutsche Telekom’s guidelines for artificial intelligence, May 11, 2018

· Transparency and explainability

37. The transparency and explainability of AI systems are often essential preconditions to ensure the respect, protection and promotion of human rights, fundamental freedoms and ethical principles. Transparency is necessary for relevant national and international liability regimes to work effectively. A lack of transparency could also undermine the possibility of effectively challenging decisions based on outcomes produced by AI systems and may thereby infringe the right to a fair trial and effective remedy, and limits the areas in which these systems can be legally used. 38. While efforts need to be made to increase transparency and explainability of AI systems, including those with extra territorial impact, throughout their life cycle to support democratic governance, the level of transparency and explainability should always be appropriate to the context and impact, as there may be a need to balance between transparency and explainability and other principles such as privacy, safety and security. People should be fully informed when a decision is informed by or is made on the basis of AI algorithms, including when it affects their safety or human rights, and in those circumstances should have the opportunity to request explanatory information from the relevant AI actor or public sector institutions. In addition, individuals should be able to access the reasons for a decision affecting their rights and freedoms, and have the option of making submissions to a designated staff member of the private sector company or public sector institution able to review and correct the decision. AI actors should inform users when a product or service is provided directly or with the assistance of AI systems in a proper and timely manner. 39. From a socio technical lens, greater transparency contributes to more peaceful, just, democratic and inclusive societies. It allows for public scrutiny that can decrease corruption and discrimination, and can also help detect and prevent negative impacts on human rights. Transparency aims at providing appropriate information to the respective addressees to enable their understanding and foster trust. Specific to the AI system, transparency can enable people to understand how each stage of an AI system is put in place, appropriate to the context and sensitivity of the AI system. It may also include insight into factors that affect a specific prediction or decision, and whether or not appropriate assurances (such as safety or fairness measures) are in place. In cases of serious threats of adverse human rights impacts, transparency may also require the sharing of code or datasets. 40. Explainability refers to making intelligible and providing insight into the outcome of AI systems. The explainability of AI systems also refers to the understandability of the input, output and the functioning of each algorithmic building block and how it contributes to the outcome of the systems. Thus, explainability is closely related to transparency, as outcomes and ub processes leading to outcomes should aim to be understandable and traceable, appropriate to the context. AI actors should commit to ensuring that the algorithms developed are explainable. In the case of AI applications that impact the end user in a way that is not temporary, easily reversible or otherwise low risk, it should be ensured that the meaningful explanation is provided with any decision that resulted in the action taken in order for the outcome to be considered transparent. 41. Transparency and explainability relate closely to adequate responsibility and accountability measures, as well as to the trustworthiness of AI systems.

Published by The United Nations Educational, Scientific and Cultural Organization (UNESCO) in The Recommendation on the Ethics of Artificial Intelligence, Nov 24, 2021

1. Demand That AI Systems Are Transparent

A transparent artificial intelligence system is one in which it is possible to discover how, and why, the system made a decision, or in the case of a robot, acted the way it did. In particular: A. We stress that open source code is neither necessary nor sufficient for transparency – clarity cannot be obfuscated by complexity. B. For users, transparency is important because it builds trust in, and understanding of, the system, by providing a simple way for the user to understand what the system is doing and why. C. For validation and certification of an AI system, transparency is important because it exposes the system’s processes for scrutiny. D. If accidents occur, the AI will need to be transparent and accountable to an accident investigator, so the internal process that led to the accident can be understood. E. Workers must have the right to demand transparency in the decisions and outcomes of AI systems as well as the underlying algorithms (see principle 4 below). This includes the right to appeal decisions made by AI algorithms, and having it reviewed by a human being. F. Workers must be consulted on AI systems’ implementation, development and deployment. G. Following an accident, judges, juries, lawyers, and expert witnesses involved in the trial process require transparency and accountability to inform evidence and decision making. The principle of transparency is a prerequisite for ascertaining that the remaining principles are observed. See Principle 2 below for operational solution.

Published by UNI Global Union in Top 10 Principles For Ethical Artificial Intelligence, Dec 11, 2017

4 Foster responsibility and accountability

Humans require clear, transparent specification of the tasks that systems can perform and the conditions under which they can achieve the desired level of performance; this helps to ensure that health care providers can use an AI technology responsibly. Although AI technologies perform specific tasks, it is the responsibility of human stakeholders to ensure that they can perform those tasks and that they are used under appropriate conditions. Responsibility can be assured by application of “human warranty”, which implies evaluation by patients and clinicians in the development and deployment of AI technologies. In human warranty, regulatory principles are applied upstream and downstream of the algorithm by establishing points of human supervision. The critical points of supervision are identified by discussions among professionals, patients and designers. The goal is to ensure that the algorithm remains on a machine learning development path that is medically effective, can be interrogated and is ethically responsible; it involves active partnership with patients and the public, such as meaningful public consultation and debate (101). Ultimately, such work should be validated by regulatory agencies or other supervisory authorities. When something does go wrong in application of an AI technology, there should be accountability. Appropriate mechanisms should be adopted to ensure questioning by and redress for individuals and groups adversely affected by algorithmically informed decisions. This should include access to prompt, effective remedies and redress from governments and companies that deploy AI technologies for health care. Redress should include compensation, rehabilitation, restitution, sanctions where necessary and a guarantee of non repetition. The use of AI technologies in medicine requires attribution of responsibility within complex systems in which responsibility is distributed among numerous agents. When medical decisions by AI technologies harm individuals, responsibility and accountability processes should clearly identify the relative roles of manufacturers and clinical users in the harm. This is an evolving challenge and remains unsettled in the laws of most countries. Institutions have not only legal liability but also a duty to assume responsibility for decisions made by the algorithms they use, even if it is not feasible to explain in detail how the algorithms produce their results. To avoid diffusion of responsibility, in which “everybody’s problem becomes nobody’s responsibility”, a faultless responsibility model (“collective responsibility”), in which all the agents involved in the development and deployment of an AI technology are held responsible, can encourage all actors to act with integrity and minimize harm. In such a model, the actual intentions of each agent (or actor) or their ability to control an outcome are not considered.

Published by World Health Organization (WHO) in Key ethical principles for use of artificial intelligence for health, Jun 28, 2021