· (1) Dignity

We should not construct a society in which we overly depend on AI, nor should AI be used to control human behavior by pursuing efficiency and convenience too much. We need to construct a society in which human dignity is respected, such as people demonstrating human abilities, showing great creativity, doing challenging work and living a lively life materially and spiritually, by using AI as their instruments.
Principle: Social Principles of Human-centric AI, Dec 27, 2018

Published by Cabinet Office, Government of Japan

Related Principles

4. Human centricity

AI systems should respect human centred values and pursue benefits for human society, including human beings’ well being, nutrition, happiness, etc. It is key to ensure that people benefit from AI design, development, and deployment while being protected from potential harms. AI systems should be used to promote human well being and ensure benefit for all. Especially in instances where AI systems are used to make decisions about humans or aid them, it is imperative that these systems are designed with human benefit in mind and do not take advantage of vulnerable individuals. Human centricity should be incorporated throughout the AI system lifecycle, starting from the design to development and deployment. Actions must be taken to understand the way users interact with the AI system, how it is perceived, and if there are any negative outcomes arising from its outputs. One example of how deployers can do this is to test the AI system with a small group of internal users from varied backgrounds and demographics and incorporate their feedback in the AI system. AI systems should not be used for malicious purposes or to sway or deceive users into making decisions that are not beneficial to them or society. In this regard, developers and deployers (if developing or designing inhouse) should also ensure that dark patterns are avoided. Dark patterns refer to the use of certain design techniques to manipulate users and trick them into making decisions that they would otherwise not have made. An example of a dark pattern is employing the use of default options that do not consider the end user’s interests, such as for data sharing and tracking of the user’s other online activities. As an extension of human centricity as a principle, it is also important to ensure that the adoption of AI systems and their deployment at scale do not unduly disrupt labour and job prospects without proper assessment. Deployers are encouraged to take up impact assessments to ensure a systematic and stakeholder based review and consider how jobs can be redesigned to incorporate use of AI. Personal Data Protection Commission of Singapore’s (PDPC) Guide on Job Redesign in the Age of AI6 provides useful guidance to assist organisations in considering the impact of AI on its employees, and how work tasks can be redesigned to help employees embrace AI and move towards higher value tasks.

Published by ASEAN in ASEAN Guide on AI Governance and Ethics, 2024

· (1) Human centric

Utilization of AI should not infringe upon fundamental human rights that are guaranteed by the Constitution and international norms. AI should be developed and utilized and implemented in society to expand the abilities of people and to pursue the diverse concepts of happiness of diverse people. In the AI utilized society, it is desirable that we implement appropriate mechanisms of literacy education and promotion of proper uses, so as not to over depend on AI or not to ill manipulate human decisions by exploiting AI. AI can expand human abilities and creativity not only by replacing part of human task but also by assisting human as an advanced instrument. When using AI, people must judge and decide for themselves how to use AI. Appropriate stakeholders involved in the development, provision, and utilization of AI should be responsible for the result of AI utilization, depending on the nature of the issue. In order to avoid creating digital divide and allow all people to reap the benefit of AI regardless of their digital expertise, each stakeholder should take into consideration to user friendliness of the system in the process of AI deployment.

Published by Cabinet Office, Government of Japan in Social Principles of Human-centric AI, Dec 27, 2018

Preamble

Two of Deutsche Telekom’s most important goals are to keep being a trusted companion and to enhance customer experience. We see it as our responsibility as one of the leading ICT companies in Europe to foster the development of “intelligent technologies”. At least either important, these technologies, such as AI, must follow predefined ethical rules. To define a corresponding ethical framework, firstly it needs a common understanding on what AI means. Today there are several definitions of AI, like the very first one of John McCarthy (1956) “Every aspect of learning or any other feature of intelligence can in principle be so precisely described that a machine can be made to simulate it.” In line with other companies and main players in the field of AI we at DT think of AI as the imitation of human intelligence processes by machines, especially computer systems. These processes include learning, reasoning, and self correction. After several decades, Artificial Intelligence has become one of the most intriguing topics of today – and the future. It has become widespread available and is discussed not only among experts but also more and more in public, politics, etc.. AI has started to influence business (new market opportunities as well as efficiency driver), society (e.g. broad discussion about autonomously driving vehicles or AI as “job machine” vs. “job killer”) and the life of each individual (AI already found its way into the living room, e.g. with voice steered digital assistants like smart speakers). But the use of AI and its possibilities confront us not only with fast developing technologies but as well as with the fact that our ethical roadmaps, based on human human interactions, might not be sufficient in this new era of technological influence. New questions arise and situations that were not imaginable in our daily lives then emerge. We as DT also want to develop and make use of AI. This technology can bring many benefits based on improving customer experience or simplicity. We are already in the game, e.g having several AI related projects running. With these comes an increase of digital responsibility on our side to ensure that AI is utilized in an ethical manner. So we as DT have to give answers to our customers, shareholders and stakeholders. The following Digital Ethics guidelines state how we as Deutsche Telekom want to build the future with AI. For us, technology serves one main purpose: It must act supportingly. Thus AI is in any case supposed to extend and complement human abilities rather than lessen them. Remark: The impact of AI on DT jobs – may it as a benefit and for value creation in the sense of job enrichment and enlargement or may it in the sense of efficiency is however not focus of these guidelines.

Published by Deutsche Telekom in Deutsche Telekom’s guidelines for artificial intelligence, May 11, 2018

· 2. The Principle of Non maleficence: “Do no Harm”

AI systems should not harm human beings. By design, AI systems should protect the dignity, integrity, liberty, privacy, safety, and security of human beings in society and at work. AI systems should not threaten the democratic process, freedom of expression, freedoms of identify, or the possibility to refuse AI services. At the very least, AI systems should not be designed in a way that enhances existing harms or creates new harms for individuals. Harms can be physical, psychological, financial or social. AI specific harms may stem from the treatment of data on individuals (i.e. how it is collected, stored, used, etc.). To avoid harm, data collected and used for training of AI algorithms must be done in a way that avoids discrimination, manipulation, or negative profiling. Of equal importance, AI systems should be developed and implemented in a way that protects societies from ideological polarization and algorithmic determinism. Vulnerable demographics (e.g. children, minorities, disabled persons, elderly persons, or immigrants) should receive greater attention to the prevention of harm, given their unique status in society. Inclusion and diversity are key ingredients for the prevention of harm to ensure suitability of these systems across cultures, genders, ages, life choices, etc. Therefore not only should AI be designed with the impact on various vulnerable demographics in mind but the above mentioned demographics should have a place in the design process (rather through testing, validating, or other). Avoiding harm may also be viewed in terms of harm to the environment and animals, thus the development of environmentally friendly AI may be considered part of the principle of avoiding harm. The Earth’s resources can be valued in and of themselves or as a resource for humans to consume. In either case it is necessary to ensure that the research, development, and use of AI are done with an eye towards environmental awareness.

Published by The European Commission’s High-Level Expert Group on Artificial Intelligence in Draft Ethics Guidelines for Trustworthy AI, Dec 18, 2018

Principle 3 – Humanity

The humanity principle highlights that AI systems should be built using an ethical methodology to be just and ethically permissible, based on intrinsic and fundamental human rights and cultural values to generate a beneficial impact on individual stakeholders and communities, in both the long and short term goals and objectives to be used for the good of humanity. Predictive models should not be designed to deceive, manipulate, or condition behavior that is not meant to empower, aid, or augment human skills but should adopt a more human centric design approach that allows for human choice and determination.

Published by SDAIA in AI Ethics Principles, Sept 14, 2022